tinyspark

How it works

Every story delivered.
Every story improved.

Followers get a direct line to the brands they love. Brands get full-screen storytelling, real analytics, and a creative strategist called Guide that recommends what to publish next.

Discover tab — find brands
Analytics dashboard — Growth, Health, Performance

The follower experience

Discover, follow, enjoy.

No algorithm. No spam folder. No promotions tab. Just the brands you chose — delivered every time, in full-screen video that email was never built to carry.

1
Home → Discover

Find brands
worth following.

Browse by category, search by name, or enter an invite code from a brand you already love. Every brand on Tinyspark earned their spot — no promoted posts, no paid placements.

Discover brands on tinyspark
2
Invite code

Follow the ones
that matter to you.

Got an invite code? Enter it and you're in. Following is instant — the brand knows you showed up, and their stories start appearing for you immediately.

Invite code confirmed — now following
3
Home → Following

Stories start arriving.

Every brand you follow shows up here. No algorithm decides what you see — if you follow them, you get their stories. Every brand, every time.

Following tab with brand stories
4
Full-screen story

Full-screen, not a scroll.

Tap in. Full-screen, cinematic stories with built-in shopping, sharing, and actions. No endless timeline — an intentional experience.

This is a live story — swipe through it.

5
Inbox

Private messages
from brands you chose.

Welcome gifts, exclusive offers, early access — delivered the moment you follow. No one can message you unless you follow them first. This is your space.

Private inbox with brand messages
6
You're in control

Your space.
Your rules.

Follow who you want. Mute or unfollow anytime — instantly, no guilt trips. Tinyspark never decides what you see. You do.

Brand channel you follow

Now flip it around

Everything above is what followers experience. Everything below is how brands make it happen.

A complete system — from uploading assets to understanding exactly who watched, what they did, and what to publish next.

The brand experience

Create. Publish. Measure. Optimize.

Own the relationship. Know every follower. Publish stories that actually reach people — and learn what works.

1
Stories → Assets

Start with what
you've got.

Upload photos and video. AI captions and tags them automatically. Your asset library is the foundation — everything you publish starts here.

Asset library with AI tagging
2
Create → Storyboard

Build stories
scene by scene.

Each story is a storyboard — a sequence of scenes built from your assets. Add copy, reorder, preview. You control the narrative from first scene to last.

Edit storyboard with scenes

Introducing Guide

Your creative strategist.

Guide reads your pillar scores, analyzes your follower behavior, and studies your asset library. Then it recommends what to publish next — and why. Recommendations start the moment you finish onboarding, even before your first story.

3
Guide

Every story starts with
a recommendation.

Guide identifies what your channel needs right now. It picks a pillar — Growth, Health, or Performance — sets a measurable objective, defines your target audience, and writes a story concept. Every recommendation comes with a rationale explaining why this story, why now.

Growth Health Performance
Guide recommendation — Growth objective, audience targeting, and rationale
4
Guide

Your assets, organized
into a story flow.

Guide doesn't just suggest a topic — it builds the storyboard for you. It pulls the right photos and videos from your asset library, arranges them into scenes, and writes a description for each one. Hook, product intro, social proof, CTA — all sequenced for maximum impact.

Think of it as a creative director that already knows your brand, your audience, and what's working.

Guide scenes and assets — AI-organized story flow with scene descriptions
5
Create

Accept, edit, publish.

One tap turns the recommendation into an editable storyboard. Rearrange scenes, swap assets, refine the copy — or publish it exactly as Guide suggested. You're always in control, but you never start from a blank page.

Every story you publish makes the next recommendation smarter.

Editable storyboard created from Guide recommendation
6
Key stories

Two stories that
run themselves.

Why Follow Me is your pitch — pinned to your channel. Welcome is sent automatically to every new follower. Use them to offer behind-the-scenes access, exclusive content, or early looks instead of defaulting to a discount. Works with QR codes too — print one on packaging or at the register and customers land right on your channel.

Welcome story — automatic greeting with discount code for new followers
7
Publish → Select audience

Choose who sees
each story.

Publish to Home for everyone, or send as a private message to specific segments. Target by engagement tier, custom segment, or individual name. You decide the audience.

Select audience — public or private
8
Analytics → Insights

Measure your
whole channel.

Three pillar scores — Growth, Health, Performance — updated daily. See whether your audience is growing, how deeply they're engaged, and whether stories are driving real results.

Every metric is real, timestamped, and auditable. No vanity numbers.

Channel analytics — Growth, Health, Performance scores
9
Analytics → Story detail

Drill into
any story.

Opens, completion rate, CTA taps — plus scene-by-scene reach so you can see exactly where people drop off. Every story links to the followers who viewed it and the revenue it generated.

Story analytics — scene-by-scene reach and CTA taps
10
Analytics → Follower detail

Know every follower
by name.

Every follower has a profile — when they followed, what they've seen, what they've tapped, what they've bought. Tap any name in any analytics view and you see their full history.

Individual follower — Emma Wilson, Champion tier
11
Analytics → Segments

Segments that
build themselves.

Every follower is automatically classified into engagement tiers — Champion, Active, Casual, Fading, At-risk, New, Dormant — recalculated daily. Add your own custom segments on top. Guide spots patterns you'd miss and suggests new ones.

Target any segment when you publish. The right story to the right people.

Audience segments — Champions, Active, Casual tiers

The system

Better for brands.
Better for followers.

Tinyspark optimizes for both sides at once. When brands focus on Growth, Health, and Performance, followers get better Discovery, Enjoyment, and Advantage. The two sides strengthen each other.

Growth

72

+12 this week

Health

84

Stable

Performance

68

+8 this week

What brands optimize

Growth

Is the audience growing? Net new followers, discovery traffic, share-driven acquisition.

Net follower count
Discovery impressions
Share-to-follow rate

Health

How deep is the engagement? Champion ratio, completion rates, retention trends.

Champion & Active ratio
Story completion rate
At-risk detection

Performance

Is it driving results? Shopify revenue, CTA taps, conversions tied directly to stories.

Shopify revenue & orders
CTA tap rate
Revenue per story
Brand optimization Follower value

What followers get

Discovery

Finding brands worth your time. Quality curation, not algorithmic noise.

Curated brand discovery
Invite codes from friends
Quality-earned recommendations

Enjoyment

Loving the content. Full-screen stories that respect your time and attention.

Immersive story experience
No ads, no algorithm
Full control over relationships

Advantage

Real value for following. Exclusive access, incentives, and perks from day one.

Welcome incentives on follow
Follower-only content
Early access & exclusives

Guide connects the dots

Guide reads all three brand pillars and recommends what to publish next. When Growth is flat, it suggests share-optimized stories. When Health dips, it flags at-risk followers. Every recommendation makes the follower experience better too.


Integrations

Connected to
your stack.

Link Shopify products directly in stories. Followers tap, browse, and buy — without leaving the experience. Revenue tracked and attributed automatically.

Tinyspark isn't a replacement for email — it's the visual storytelling channel email was never designed to be. Full-screen video, scene-by-scene engagement data, no spam filters, no promotions tab. Klaviyo and Mailchimp integrations are included on every plan — add an email or SMS opt-in as a CTA in any story. Subscribers land in your list, tagged as Tinyspark-sourced.

Works with

Shopify Shopify
Klaviyo Klaviyo
Mailchimp Mailchimp
Shopify product Buy Now in story
tinyspark

Start following. Or start telling.

Free to follow, always. Free to publish — your first 30 days include everything in the Growing plan.